Brand Assets

Learn about the Wultra brand, download company logos and photos.

The Logo

Full Logo

Use full logo as a default, the preferred version for most of the use-cases is the one with the black background. The white background version is the best for print.

PNG Format

SVG Format

Square Logo

Use square logo in contexts where smaller, more visual format works the best, such as app icons, social media profile pictures, cutouts, hats or badges. The white background version is the best for print.

PNG Format

SVG Format

The Fonts

We believe that simple fonts with clean lines work the best. We also believe that using a font family that is open and freely available simplifies many things. This is why we use the Source Sans Pro font by Paul D. Hunt.

For a regular text, we use the "light" (300) weight. We use "regular" (400) weight in combination with darker color to emphasize. For the headings, we use "regular" (400) or "bold" (700) weight. Finally, the "black" (900) weight goes for the main document titles. As a general rule of thumb, we avoid using "italic" or "underline".

The Colors

The Main Brand Colors

#053751

Main Wultra Brand Color

#096799

Secondary Wultra Brand Color

#AC0B66

Alert Color - Use With Caution!

#000000

Headings

#333333

Regular Text

Other Shades of Gray

#777777

#AAAAAA

#EEEEEE

#F7F7F7